Why is Microsoft forcing Windows 10 on Users?

In 2014 Microsoft announced its new operating system, Windows 10. The PC world was excited for this free upgrade, especially those who were annoyed with the app features of Windows 8. However, recently the company has started forcing users to upgrade to Windows 10, regardless of whether or not the user is ready.

Earlier in the year, in an attempt to encourage users to switch over on their own, Microsoft started decreasing support for Windows 7 and 8. In addition, notifications popped up on computers offering the free upgrade. By November of last year, Microsoft announced they had 110 million devices running Windows 10.

However Microsoft wants all Windows computers to run Windows 10. The company has started forcing Windows 10 updates on users by automatically downloading the Win 10 installation on Windows computers. “For individuals who have chosen to receive automatic updates through Windows Update, we help upgradable devices get ready for Windows 10 by downloading the files they’ll need if they decide to upgrade,” stated a Microsoft spokesperson in a recent interview. When the upgrade is ready, the customer will be prompted to install Windows 10 on the device.” Once the download is installed, the user can still choose whether or not to continue with the upgrade process.

It is expected that approximately half of all enterprises will have started to roll out the new operating system within their companies by January 2017.

While many people are unhappy with the forced updates, the reasons for actually switching to the new system are legitimate. One of Microsoft’s important changes with its new operating system is that the system will do regular updates with the latest fixes and features, whereas previously they would hold back key features for a service pack release. In addition, there will now be support for extensions inside Microsoft Edge, enhancements to Cortana, revamped core apps and fortunately Windows 10 brings back the Start menu to its original spot! Virtual desktops have now been implemented in Windows 10, which allows users to go back and forth between either open apps or multiple virtual “desktops” or apps, and each desktop can be customized as well.

There are many great features to Windows 10, and personally I recommend taking the leap from Windows 7 or 8 if you can. While Microsoft’s forced upgrade may be questionable, the system itself is worth it. Plus it’s FREE!

By Stephanie Stover – Stephanie is a Canadian internet marketer and entrepreneur. She enjoys sports, technology, and blog writing in her spare time.