95 Percent of Canadians Going Easter Shopping Steve Webster March 28, 2013 Holidays, Life 2638 In a recent survey of Canadians it was revealed more than 95 per cent of Canadian shoppers planned to make purchases for Easter. Walmart Canada was behind the survey conducted by Research Management Group. The survey probed buying trends and shopping preferences across Canada for the period leading up to the Easter long weekend. “To help Canadians save this Easter, we have been working hard to offer our customers excellent value on the grocery items we traditionally find on our kitchen tables at this time of the year,” said Michele Hardinge, senior vice president of Merchandising, Fresh Food at Walmart Canada. The Survey shows that on average consumer plan to spend $174 this year for Easter, which is surprisingly on par with Valentine’s Day spending. Groceries represent the most purchased category filling 31 per cent of the average Canadian Easter shopping basket. A very Canadian result also has Alcohol as being the third most purchased item. “Easter is about getting together as a family, which is why we see a high percentage of shoppers that plan on purchasing groceries and gifts,” said Andy MacDonald, Partner at Research Management Group. “When it comes to gifts, the items most purchased are candy and chocolate.” Canadians Easter shopping list Shoppers that plan to shop for: Item 80% Food/grocery 68% Candy/sweets 37% Alcohol 29% Greeting cards 29% Decorations 27% Toys 26% Apparel/footwear 21% Flowers 22% Dining out SOURCE: Walmart Canada Keep tuned into Awesome Canada for the latest Canadian news, Canadian reviews and the most up to date Hockey news and NHL trade rumours as well as the latest on the Toronto Blue Jays, Canadian MLS teams and the CFL. If you have a story or article idea you would like us to feature please feel free to email us or to fill out our contact form, and we will be sure to investigate and possibly feature your idea. Dont forget to sign up for Awesome Canada’s latest contest for your chance to win a great prize. Think this is Awesome? Share it:TweetShare on TumblrPocketPrintEmail Please enable JavaScript to view the comments powered by Google+. Loading Facebook Comments ... Please enable JavaScript to view the comments powered by Facebook. Thoughts? Cancel reply